iPhone 5s users and beyond will be able to get access to all of the new operating system's new features, including group FaceTime

This enhances the company's efforts to be more Eco-friendly, compounding upon the news that every Apple facility runs on renewable energy.

This new chip is the fastest and smartest chip available in a smartphone device.

The live special event started off with an incredible milestone to set the tone for the new reveals.

The Apple Event ends with a bang, as iPhone skips '9' and goes straight to 'X.'

The next generation of Apple TV will introduce the best visuals in the product's history so far.

The next generation of Apple Watch is coming soon.

Tim Cook just announced the news during the Apple Keynote at Steve Jobs Theater.