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All Stories Tagged: DRM

EA: Online Pass profits didn't balance out reputation damage and player frustration

EA is finally ditching Online Passes so the three-year experiment clearly didn't work out quite as it had hoped, but how bad was it? "The amount of money that we made, it didn't replace the amount of frustration we put on our customers and it didn't offset the reputation damage it caused the company," EA Labels president Frank Gibeau has said at E3. Ah. So quite bad.

EA's Gibeau: 'DRM is a failed dead-end strategy'

SimCity was brought crashing down at launch by its always-online requirement, this we know. However, EA Labels president Frank Gibeau has sworn blind that the requirement was a result of the designers' MMO visions, not a DRM mandate handed down to Maxis from EA. He's ragged on DRM a fair bit too, decrying it as "not a viable strategy for the gaming business." Honest.

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