GameStop offering $50 coupons to Deus Ex: Human Revolution customers

After pulling Deus Ex: Human Revolution off of their shelves, GameStop's drama is seemingly coming to an end today, with the company offering reparation to customers that purchased a copy of the game--only to find it had been gutted.

18

After pulling Deus Ex: Human Revolution off of their shelves, GameStop's drama is seemingly coming to an end today, with the company offering reparation to customers that purchased a copy of the game--only to find it had been gutted.

When publisher Square Enix offered a coupon for OnLive, a competitor of GameStop's own digital services, the retailer opened sealed copies of the game and removed the coupon from their inventory. Afterwards, they pulled the game entirely from store shelves. The very-public debacle comes to an end as customers are receiving apologetic e-mails.

An e-mail obtained by Joystiq details GameStop's plans to offer $50 gift cards and a coupon to those affected by this week's events.

Earlier this week, GameStop removed a competitor's coupon from standard edition PC versions of Deus Ex: Human Revolution, a recent release by Square Enix. We were not aware that the product box would contain this competitor's offer. We regret the events surrounding this title release and that our customers were put in the middle of this issue between GameStop and Square Enix, the publisher of this game. And for this, we are truly sorry.

For your inconvenience, we would like to offer you a free $50 GameStop gift card and a Buy 2 Get 1 Free pre-owned purchase. We want to earn back your trust and confidence in the GameStop experience. Please bring in this email and your store receipt or order confirmation from GameStop.com and present it to a Game Advisor.

The gesture is quite extraordinary, as a $50 gift card covers the standard retail price of the PC version of the game. Considering GameStop's actions are likely legal, this move is technically unnecessary. Clearly, the company is hoping to attract some goodwill in one of its most disastrous PR weeks ever.

From The Chatty
  • reply
    August 26, 2011 2:30 PM

    Andrew Yoon posted a new article, GameStop offering $50 coupons to Deus Ex: Human Revolution customers.

    After pulling Deus Ex: Human Revolution off of their shelves, GameStop's drama is seemingly coming to an end today, with the company offering reparation to customers that purchased a copy of the game--only to find it had been gutted.

    • reply
      August 26, 2011 2:46 PM

      The damage has already been done

      • reply
        August 26, 2011 2:51 PM

        Yeah, this is despicable. First they defend their actions saying its completely warranted, but then now offering stuff up, because they know it's fucked up what they did. Idiots

    • DM7 legacy 10 years
      reply
      August 26, 2011 2:47 PM

      gift cards.... -___-

    • reply
      August 26, 2011 3:13 PM

      It's a $50 coupon... for Gamestop. So, their solution for being anti-competitive dickheads is to incentive more customers not to jump to another platform with a free game from their service rather than someone else's.

      • reply
        August 26, 2011 3:49 PM

        Well, if nothing else, you'd be taking something new out of their inventory and they'll take a loss on it. Now, if the gift card was used towards used games from their store, then there'd be some conflict of interest going on.

        I think it's a smart move on their part. Their business methods and short-changing developers are why I don't buy there anymore and thus this makes no difference to me, but it's about the best move they could do from a PR perspective.

      • reply
        August 26, 2011 3:55 PM

        LOL .

      • reply
        August 26, 2011 8:47 PM

        I will totally use it for a new game, but not the 2-for-1 coupon. Fuck that noise!

      • reply
        August 27, 2011 1:27 AM

        A used game, at that.

    • reply
      August 26, 2011 3:16 PM

      Take the bribe, get yourself a new game for free, then flip 'em the bird as you walk out the door and never come back. I almost wish I had bought Deus Ex from there now... almost.

    • reply
      August 26, 2011 3:38 PM

      Do want you want GameStop, the internet will never stop hating you. You are like EA/Ubisoft, you shall never be good in the eyes of the internet again.

      • reply
        August 26, 2011 3:59 PM

        Are you saying GameStop doesn't deserve its reputation?

        • reply
          August 26, 2011 4:29 PM

          He's just protecting his investment as a gamestop shareholding investor.

          • reply
            August 26, 2011 7:36 PM

            I worked for Electronics Boutique and laughed at them when they offered me a manager position. I wouldn't invest in a place that was horrible to work for.

        • reply
          August 26, 2011 7:35 PM

          Heck no, I'm saying that no matter what they do to try to placate the internet mass will only subject them to further hatred.

          • reply
            August 26, 2011 11:43 PM

            Try articulating yourself a little better, next time.

      • reply
        August 26, 2011 6:28 PM

        [deleted]

    • reply
      August 26, 2011 3:51 PM

      You could use that fifty dollar gift card to buy no PC games, so that's good.

    • reply
      August 26, 2011 3:57 PM

      Ah Gamestop, you've shown not only how to alienate your customers within a few days, but also showed how to take the first steps towards self-destructing your company.

      Now lets see, ahhh Skyrim for $47.99 on newegg with free shipping and no tax?! Well then....

    • reply
      August 26, 2011 4:26 PM

      Somebody tell gamestop and shacknews that the augmented edition had the onlive coupon removed as well. I bought the A.E and still haven't received the email for a free $50 gift card.

    • reply
      August 26, 2011 4:33 PM

      Does ANYONE still like gamestop? Publishers hate them, devs hate them, gamers hate them. Who on earth still likes these jackasses?

      • reply
        August 26, 2011 5:30 PM

        They really do not bother me at all. The only issue I have with them is having to waste tons of time removing stickers from their used game cases.

        • reply
          August 26, 2011 6:17 PM

          Stuff like this doesnt bother you? The fact that they physically removed part of the product being sold doesn't bother you? The reselling of games which profit only gamestop and none of the people that actually made the game? What would they have to do to make you dislike them? You seem to be a pretty forgiving person if you can look past all this wrongdoing.

          • reply
            August 26, 2011 6:21 PM

            I do not give a shit about OnLive and if it was some other item in the box I actually did care about I would just go to another store for that game. Selling used games does not bother me either since I buy a ton of used ones myself. Short of murdering orphans I cannot think of something they could do to make me hate them. Worse case I just stop shopping there. Gamers are so fucking over-dramatic about shit.

            • reply
              August 26, 2011 7:41 PM

              Not really over dramatic, we just tend to care when a company constantly shits all over our preferred hobby and significantly hurts the industry as a whole. Obviously you don't care, but then why are you even here?

              • reply
                August 26, 2011 10:27 PM

                Seriously, if you don't consider this a cause worthy to get angry over then you need to get the FUCK OUT.

                lol

      • reply
        August 26, 2011 6:20 PM

        Only place within walking distance that sells new games.

      • reply
        August 27, 2011 4:59 AM

        I went there as a last resort for Deus Ex (bizarrely, Best Buy did not stock PC versions of the game) and walked out of there empty-handed when I learned the seal on every new copy of their games was broken.

    • reply
      August 26, 2011 4:49 PM

      Use the coupon to buy Skyrim, Rage, or some other digital platform locked game, then never buy from Gamestop again.

      I R O N Y ' D

    • reply
      August 26, 2011 6:00 PM

      They still broke the law. A fucking coupon isn't going to change that fact.

      • reply
        August 26, 2011 6:19 PM

        Which law would that be?

        • reply
          August 26, 2011 6:24 PM

          surely theres gotta be a law against selling opened merchandise and calling it new.

          • reply
            August 26, 2011 6:25 PM

            or you know, removing contents from the box...

          • reply
            August 26, 2011 6:26 PM

            Considering they have done that for years I seriously doubt it. Also I am sure they had their lawyers look into this before they decided to do it.

          • reply
            August 26, 2011 10:29 PM

            When GameStop purchases product from a supplier, they now own it, completely. Selling it to you from their inventory. This fact is stressed highly from above in corporate documents to the stores.

          • reply
            August 27, 2011 1:30 AM

            IIRC, they're able to get away with it. There was a huge class-action lawsuit a while back against them for letting their dudebros "rent" (i.e. play, scratch, spill soda on) games that came in stock and then sell them as "new" copies that went nowhere. It's utter bullshit, but apparently it's legal utter bullshit.

      • reply
        August 26, 2011 6:53 PM

        They betrayed the law!

        • reply
          August 26, 2011 11:36 PM

          Well... probably not the Law, but certainly peoples trust.

    • reply
      August 27, 2011 1:08 AM

      Too little too late, unfortunately.

    • reply
      August 28, 2011 7:17 PM

      I heard GameStop are starting a liquor store, they will be selling five-packs.

    • reply
      August 29, 2011 2:38 AM

      Too late, too late to cry...people may say...too late for you too late for meeeeee

Hello, Meet Lola