Call of Duty Elite 2.0 coming this year, currently at 1.5M premium members

Activision has announced Call of Duty Elite "2.0" will come alongside the next Call of Duty title, and the service currently stands at 1.5 million premium memberships.

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Call of Duty Elite has become a smash success for Activision, inspiring hopeful imitators. The company revealed just how successful its been in today's Q4 2011 earnings call today, announcing that it's preparing a "2.0" launch to coincide with the next Call of Duty title. Currently the service has reached more than 1.5 million premium annual memberships.

This shows a rough 1-in-5 penetration rate for the $50 annual service, out of the more than seven million total Elite members, counting non-premium free memberships.

Within a week of the Elite launch, the company had sold one million premium memberships, and four million total. The sign-ups seem to have dropped off sharply after its first week, having taken another two months to reach this point, but 1.5 million people paying $50 is nothing to sneeze at.

Elite membership grants early access to to the Modern Warfare 3 season of content, along with social sorting features and updates like the upcoming Clan Operations. In addition, the company promised to launch new Elite features within the next 60 days.

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From The Chatty
  • reply
    February 9, 2012 2:15 PM

    Steve Watts posted a new article, Call of Duty Elite 2.0 coming this year, currently at 1.5M premium members.

    Activision has announced Call of Duty Elite "2.0" will come alongside the next Call of Duty title, and the service currently stands at 1.5 million premium memberships.

    • reply
      February 9, 2012 2:36 PM

      75 Millions a year for allowing player to buy their DLC before the rest, these guys are geniuses.

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        February 9, 2012 2:42 PM

        they feast on the gullible player's need to be ahead of the rest.. taking advantage of basic human elements - one of which is greed.... cos Acti themselves are greedy buggers..

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        February 9, 2012 2:46 PM

        Isn't the DLC included with Elite membership? Subscribers are pre-paying upfront for DLC.

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        February 9, 2012 2:46 PM

        It's not a bad deal if you were going to buy the DLC anyway.

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        February 9, 2012 3:04 PM

        It allows them to get the DLC cheaper than they otherwise could so it's a good thing for fans that want all the DLC

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        February 9, 2012 5:37 PM

        You can get away with price gouging on first access to new content if you have a super hot game. You can't do this if your multiplayer game isn't one of the most played games online (like top 5). Furthermore, there are only a few red hot competitive multiplayer games at any one time and even fewer that manage to retain their large community year after year. Halo, after a good long run, is finally starting to fade away and will be effectively dead if Halo 4 multiplayer doesn't reignite the community. CoD still has a number of years left in it.

        http://forums.majorleaguegaming.com/topic/264216-halo-community-call-to-arms/

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      February 9, 2012 4:16 PM

      And amusingly no sign of the PC version - as we all suspected.

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        February 9, 2012 9:42 PM

        Oh don't worry, its on the list. They lost the list, but its on there.

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        February 10, 2012 1:00 AM

        If it comes it's coming for free with watered down features. So basically after Elite v 4.0

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        February 10, 2012 9:56 AM

        Yup, I bought the PC version and saying screw it. Waiting for Counter Strike GO : ) I would much rather back up Valve then the COD series now

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