NVIDIA announces GeForce RTX 2080 Ti, RTX 2080, and RTX 2070: Prices start at $499

The company took the wraps off their newest gaming GPUs during Gamescom in Germany.

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More than two years since the company launched its Pascal-based gaming graphics card lineup in Austin, Texas, NVIDIA took the stage during its Gamescom keynote presentation in Cologne, Germany to announce the Turing-based GeForce RTX 2080 Ti, RTX 2080, and RTX 2070 GPUs. The new cards will be priced at $999, $699, and $499, respectively. The RTX 2080 Ti will ship with 11GB of GDDR6 memory while the RTX 2080 and 2070 will ship with 8 GB of GDDR6 memory. Pre-orders for the NVIDIA Founders Edition variants are live now at NVIDIA’s website. The cards will ship on September 20.

A big focus of NVIDIA’s Gamescom Keynote was the company’s advancement in ray-traced lighting and shadow rendering. This new generation of RTX GPUs and custom designed to calculate the complex light bounces and reflections, offering ray tracing performance at a level previously unseen. NVIDIA CEO Jensen Huang claims that these new GPUs are 10x faster at RTX operations than the previous flagship GeForce GTX 1080 Ti.

The game performance of these new cards is currently unknown until the benchmark embargo is lifted (likely to be sometime before September 20). During the Gamescom stage demo, the Unreal Engine Infiltrator demo was shown running on RTX hardware at 4K at a locked 60fps while using NVIDIA’s newest DLSS anti-aliasing technology. The same demo runs at less than half that speed on the current flagship GeForce GTX 1080 Ti.

Contributing Tech Editor

Chris Jarrard likes playing games, crankin' tunes, and looking for fights on obscure online message boards. He understands that breakfast food is the only true food. Don't @ him.

From The Chatty
  • reply
    August 20, 2018 11:40 AM

    Chris Jarrard posted a new article, NVIDIA announces GeForce RTX 2080 Ti, RTX 2080, and RTX 2070: Prices start at $499

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      August 20, 2018 11:59 AM

      Time to take out another mortgage for a better frame rate.

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      August 20, 2018 12:48 PM

      I want to get RTX 2080 but we need benchmarks first. Plus Asus need to release their monitor PG35VQ for me to justify this upgrade
      https://www.youtube.com/watch?v=qT-C4o1RpE8

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        August 20, 2018 1:30 PM

        shiiiit how much will that cost

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          August 20, 2018 1:58 PM

          Speculations that will be beyond 1k$

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          August 20, 2018 2:41 PM

          My guess is like 1500-2000, but asus might be waiting so it can get into that sub 1500 territory.

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          August 20, 2018 2:54 PM

          I'm going to say an easy $3,500. The most similar PG27UQ is pushing $2,500 msrp right now. Also for whatever reason these things tend to hold onto value. My PG279Q that I picked up in February 2016 for $700 is now about $680.

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        August 20, 2018 3:00 PM

        lol that video is from May 2017? What's going on w/ the wait?!

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          August 20, 2018 9:28 PM

          Yeah, that's strange. Maybe they can't actually implement the announced specs? A lot of monitors still have ghosting issues, even a lot of the so-called gaming monitors which have high refresh rates and supposedly low pixel latencies.

          I upgraded from a 20" 120Hz/2ms pixel latency Samsung monitor, which had no noticeable ghosting, to a 35" 200Hz/4ms pixel latency ultra-wide AOC monitor (AGON AG352QCX) a bit over a year ago. It got good review scores, but in very fast or high-contrast scene transitions, e.g. in shooters, or when I scroll the Shacknews forum up and down (white text, black background), there's noticeable ghosting. :(