OpenAI signs deal with Reddit to train ChatGPT on its content

The social news and media aggregation platform has previously signed a similar deal with Google.


Reddit has signed another deal with another AI company to allow its content to be used to train machine learning models. This time, Reddit has brokered a deal with OpenAI and its AI tool, ChatGPT.

The opening screen of a ChatGPT conversation

Source: OpenAI

The deal between OpenAI and Reddit was reported on by Reuters on May 16, 2024. According to the report, Reddit has signed a deal that would allow OpenAI to train ChatGPT using the platform’s content. Part of this deal would see OpenAI become an advertising partner.

Earlier this year, Reddit signed a deal with Google, allowing the company to also use its content to train various machine learning models and power AI tools. The Reuters report noted that this deal was worth $60 million per year.

In March, Reddit priced its IPO at $34/share. This would mean a valuation of over $6 billion, which is considerably lower than its 2024 valuation which sat at $10 billion. However, the company did generate $804 million in revenue in 2023. These AI training deals may be Reddit’s attempt to expand its income streams outside of traditional advertisement.

The online forum has run into some hot water recently with its changes to its API policy. Third-party Reddit app Apollo shut down in June following the platform’s decision to paywall its API. Users revolted against the decision, so only time will tell how the content generators, the very backbone of the platform, handle all these AI training deals.

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Hailing from the land down under, Sam Chandler brings a bit of the southern hemisphere flair to his work. After bouncing round a few universities, securing a bachelor degree, and entering the video game industry, he's found his new family here at Shacknews as a Guides Editor. There's nothing he loves more than crafting a guide that will help someone. If you need help with a guide, or notice something not quite right, you can message him on X: @SamuelChandler 

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