Microsoft's HoloLens is available for pre-order in Europe

Pre-order now and get your AR headset in late November.


Microsoft announced that HoloLens, the company's augmented reality headset, is available for preorder in half a dozen countries (via Engadget). HoloLens will begin shipping to retailers and consumers in Europe in late November.

Residents of Australia, France, Germany, Ireland, New Zealand and the United Kingdom can pre-order HoloLens as of today. The headset has been available in the United States and Canda since February.

In a press release announcing preorder availability, Microsoft representatives billed HoloLens as "the world’s first self-contained holographic computer." The consumer edition of the headset costs £2,719 (around US$3315), while the commercial version runs £4,529 (roughly US$5522).

“Since the launch of Microsoft HoloLens, we have seen really passionate developers and world-class companies develop groundbreaking computing experiences—experiences only possible on HoloLens,” said Alex Kipman, technical fellow, Microsoft Windows and Devices Group. “When we set out to pioneer the mixed-reality category, we knew that many of the best innovations would be discovered when others got their hands on the technology. It has been quite inspiring to see what our partners have built and what individual developers have created."

While VR is all the rage, augmented (or mixed) reality arguably offers greater possibilities in and out of games. Look no further than the mania surrounding Pokémon Go, an AR game millions of people were able to play using their smartphones, at launch.

Microsoft cited uses cases for AR—and HoloLens specifically—outside of gaming. “This device allows us to engage students in unprecedented ways,” said Mark Griswold, faculty director for Case Western Reserve’s Interactive Commons and leader of the university’s work with Microsoft HoloLens. “The mixed-reality view means students and faculty can interact with one another and the holographic information the entire time, preserving the critical human connection that is such an essential part of learning."

European customers who pre-order can expect to receive their HoloLens headset in late November.

Long Reads Editor

David L. Craddock writes fiction, nonfiction, and grocery lists. He is the author of the Stay Awhile and Listen series, and the Gairden Chronicles series of fantasy novels for young adults. Outside of writing, he enjoys playing Mario, Zelda, and Dark Souls games, and will be happy to discuss at length the myriad reasons why Dark Souls 2 is the best in the series. Follow him online at and @davidlcraddock.

Filed Under
From The Chatty
  • reply
    October 12, 2016 4:04 PM

    David Craddock posted a new article, Microsoft's HoloLens is available for pre-order

    • reply
      October 12, 2016 4:54 PM

      I spent the morning yesterday at Microsoft getting a demo. The FOV is a bit limiting but what a great experience overall. So much promise. Can't wait to see this thing in a year or two hardware wise.

    • reply
      October 12, 2016 5:09 PM

      That costs wayyyyyy more than I thought it would. I was thinking it would be around 1000-1500

      • reply
        October 12, 2016 5:20 PM

        You do realize it includes the computer, right? That it's not just a standalone headset?

        • reply
          October 12, 2016 5:28 PM

          I dunno how I feel about wearing a lithium ion battery on my head.

        • reply
          October 12, 2016 10:08 PM

          I have no idea what a HPU entails but the rest of that 'computers' specs are worse than a mid range cellphone

          • reply
            October 13, 2016 12:56 AM

            I think the HPU is the thing that does the world reconstruction. Hololens has a kinect2 strapped to the front and the HPU uses that data to build a model of the world around you that the programs running on the headset can interact with. So you can throw an AR ball, for example, and it'll bounce off your coffee table.

          • reply
            October 13, 2016 5:49 AM

            Kinda dubious comparison, but even if that was literally true, cellphones don't run strapped right next to your head where heat would be a major comfort problem.

        • reply
          October 13, 2016 5:08 AM

          It includes a "computer" but you still need a computer right?

          The "computer" they refer to is the built in SoC that handles the cameras and etc.

          • reply
            October 13, 2016 5:47 AM

            It's standalone, the software runs directly on the headset. It has a small laptop (effectively) built into the band.

          • reply
            October 13, 2016 5:47 AM

            No, it includes an actual computer - all the rendering is done on-board. The HPU is a special-purpose processor for handling figuring out where the surfaces around you are, stuff like that.

            In addition to the HPU it has a full Intel X86 processor with 2GB of ram and runs Windows 10.

    • reply
      October 12, 2016 5:19 PM

      Is this just a dev unit? Or full consumer?

      • reply
        October 12, 2016 7:39 PM

        Says it's been available in US and Canada since February so guessing dev style. Odd that it says shipping to retailers though.

        • reply
          October 13, 2016 12:57 AM

          I read somewhere they are trying the business / enterprise market with this model, and developers, of course.

    • reply
      October 13, 2016 2:07 AM

      I hope this doesn't become another Surface table thing :(

    • reply
      October 13, 2016 4:48 AM

      Shacknews should get you a review unit!

    • reply
      October 13, 2016 5:04 AM

      Way too much

    • reply
      October 13, 2016 5:18 AM

      Looks interesting, but the thing seems still too bulky, and $5k is way too much for now. Someday though in our dystopian future we might be using AR contact lenses to skin our corporate issue dormitory/car/scrubs for a tiny bit of personalization

    • reply
      October 13, 2016 7:12 AM

      Are there any applications out for it yet? I am far more excited for AR than VR, but the only thing I've seen for hololens is the silly Minecraft integration

Hello, Meet Lola