The War Z dev sorry for 'arrogant' responses

The War Z has had a pretty rough December. The zombified horror MMO launched on Steam on December 17, but was quickly beset with complaints about an info page that promised more than it delivered. Responses by pull the game. Titov must have been visited by a few Christmas spirits, as he has suddenly become a bit more contrite.

10

The War Z's bungled launch forced Valve to pull the game after players complained about a product that over-promised and under-delivered. Executive producer Sergey Titov must have been visited by a few Christmas spirits, as he has apologized for how the launch was handled.

In a long letter to fans (via Kotaku), Titov apologized for becoming "arrogant and blinded by the early success and quick growth" of the game. The letter goes on to look a bit more objectively at the communication problems the game has experienced, with Titov explaining that community management, marketing and forum policies were being reevaluated. "We will clearly implement steps to better listen to the community," he said.

Before Titov and company can move forward, however, they must address yet another issue. Kotaku also reports that The War Z trademark has been suspended by the U.S. Patent and Trademark Office. Titov said the company's attorney is working with USPTO to resolve the issue, but barring resolution, developer Hammerpoint Interactive may be forced to change the name of the game.

Contributing Editor
From The Chatty
  • reply
    December 27, 2012 3:00 PM

    John Keefer posted a new article, The War Z dev sorry for 'arrogant' responses.

    The War Z has had a pretty rough December. The zombified horror MMO launched on Steam on December 17, but was quickly beset with complaints about an info page that promised more than it delivered. Responses by pull the game. Titov must have been visited by a few Christmas spirits, as he has suddenly become a bit more contrite.

    • reply
      December 27, 2012 3:02 PM

      fuck him and his game

    • reply
      December 27, 2012 3:06 PM

      And good games fight to get press

    • reply
      December 27, 2012 3:12 PM

      Never forget: This executive producer is the guy behind BIG RIGS :)

    • reply
      December 27, 2012 3:18 PM

      The only thing he's sorry about is not getting more suckers to buy the big turd before Steam pulled it from the store.

    • reply
      December 27, 2012 3:32 PM

      Wasn't/is there a big bugdet film called World War Z about Zombies that was filming in the UK? Sure I read that on BBC News earlier this year.

    • reply
      December 27, 2012 3:42 PM

      its always great to see when developers or company heads completely fail to understand the wrath that the internet can bring upon them

    • reply
      December 27, 2012 4:22 PM

      Fuck this guy

    • reply
      December 27, 2012 7:32 PM

      Interesting they only reevaluate after the house has essentially burned down.

      • reply
        December 27, 2012 8:00 PM

        if only they had spent the money on a decent community manager...

      • reply
        December 27, 2012 8:23 PM

        I can see your hologram now valcan_s you are our only hope.

    • reply
      December 27, 2012 9:29 PM

      [deleted]

      • reply
        December 27, 2012 10:32 PM

        You can get a refund now at least.

        That's what I'm doing.

        • reply
          December 27, 2012 10:52 PM

          Is Valve paying for that out of pocket or is it the devs giving back money?

Hello, Meet Lola