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Lego renews Star Wars license for ten more years

The Lego Group has received the rights to make Star Wars video games and toys for another ten years, Lucasfilm announced today.


Lucasfilm Ltd announced today that it renewed its Star Wars deal with the Lego group, ensuring more toys and video games to come in the popular line. The deal extends for the next ten years, so we should have plenty of time to see more Lego games hitting store shelves.

Since 1999, the company has produced dozens of Star Wars-themed Lego sets, along with three video games on a wide variety of platforms. It was also the first of the licensed property Lego games, which has since manifested with brands like Indiana Jones, Pirates of the Caribbean, Harry Potter, and Batman. Currently TT Games is working on Lego Batman 2.

"It is very rare to find an evergreen property that delivers growth year on year in toys, even in years without events driving box office buzz, yet Star Wars defies all odds, continually reinventing itself, and our Lego business continues to grow exponentially," said Lego VP of entertainment Jill Wilfert in the announcement. "Star Wars is a cultural phenomenon that shares many characteristics with the Lego brand - cross generational appeal, versatile story and character content, creativity and imagination - and we believe that we can continue to grow LEGO Star Wars for many years to come."

From The Chatty
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    February 13, 2012 11:45 AM

    Steve Watts posted a new article, Lego renews Star Wars license for ten more years.

    The Lego Group has received the rights to make Star Wars video games and toys for another ten years, Lucasfilm announced today.

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      February 13, 2012 12:01 PM

      What other material can they even base games off of? The extended universe and Ewok movies?

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        February 13, 2012 12:08 PM

        Lego 4D Star Wars Prequel Trilogy games.

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        February 13, 2012 12:17 PM

        They may not even know yet but it's safe to say that Star Wars will continue to be an interesting IP to exploit for another decade. (I don't mean "exploit" in a bad way.)

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        February 13, 2012 12:20 PM

        can always make revisions to prior sets, and also big Ultimate Collectors' versions of things

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        February 13, 2012 12:27 PM

        Isn't the clone wars cartoon still in production? As long as that's around they can make lego games about it.

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        February 13, 2012 5:04 PM

        They will come full circle and do Shadows of the Empire! It's about time they did a proper remake of this game though. LucasArts has my blessing.

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        February 13, 2012 5:10 PM

        Uh, the Clone Wars? SWTOR?

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        February 13, 2012 5:13 PM

        Lego Star Wars Christmas Special!

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        February 13, 2012 6:45 PM

        They've rehashed the same stuff from years back. Sometimes more than once.

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      February 13, 2012 6:22 PM

      They need to re-release the UCS Millennium Falcon. It was the best one but I wasn't paying attention to the line until just a year or two ago. Seeing the tested guys build lego really makes me want it but not at $1500.

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      February 13, 2012 6:58 PM


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      February 13, 2012 7:42 PM

      I'm ok with this! Though I think they've hit on a lot of the main sets already...

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