xQc signs $100 million non-exclusive streaming deal with Kick

Twitch's largest streamer has inked an enormous contract with a new competitor.


Twitch’s largest streamer, XqC, has signed a $100 million, two-year, non-exclusive streaming deal with Kick; a major shake-up in the streaming business amid increasing tension between Twitch and some of its biggest names.

Felix “xQc” Lengyel, the former Overwatch pro turned streaming superstar will take his talents to Kick, as reported by the New York Times and confirmed by Lengyel. During a subsequent livestream, xQc explained to his community that he won’t be leaving Twitch permanently. Thanks to the non-exclusive nature of his new contract, xQc is still free to stream on Twitch as he likes.

xQc on stage playing Overwatch 2.

Source: Blizzard Entertainment

Kick officially launched earlier this year. Co-owned by popular streamer Trainwrecks and heavily funded by gambling company Stake, Kick operates essentially the same as Twitch, with lighter rules on content. Kick has been aggressively trying to lure streamers over to its platform over the past several months, with those efforts ramping up after Twitch put itself in hot water by introducing (now canceled) changes to its advertisement guidelines.

The announcement sent waves through the industry, with several of Twitch and YouTube’s biggest streamers chiming in on the news. It'll be interesting to see if the move inspires other creators on Twitch to jump ship in hopes of greener pastures on Kick.

News Editor

Donovan is a young journalist from Maryland, who likes to game. His oldest gaming memory is playing Pajama Sam on his mom's desktop during weekends. Pokémon Emerald, Halo 2, and the original Star Wars Battlefront 2 were some of the most influential titles in awakening his love for video games. After interning for Shacknews throughout college, Donovan graduated from Bowie State University in 2020 with a major in broadcast journalism and joined the team full-time. He is a huge Scream nerd and film fanatic that will talk with you about movies and games all day. You can follow him on twitter @Donimals_

From The Chatty
  • reply
    June 16, 2023 2:50 PM

    Donovan Erskine posted a new article, xQc signs $100 million non-exclusive streaming deal with Kick

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      June 16, 2023 3:19 PM

      I had to click this to know if the article was referring to a company or individual. I might be out of touch.

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        June 16, 2023 3:58 PM

        Yeah my son told me this, and I just said yeah I don't know who that is. I'm not the target audience that's for sure

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          June 20, 2023 6:02 PM

          Children are the target audience. Children who pay him to say their name on stream, cause they think he's their "Friend"

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      June 16, 2023 3:24 PM

      twitch really is gonna have some serious shit to contemplate. all the COD/FPS folks are bailing. that will be left is hot tubs and just chatting reaction videos. maybe some league of legends.

      I cannot understand what XQC is saying, ever, but I appreciate his dedication.

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        June 16, 2023 3:27 PM

        Lots of people don’t like Kick because there is basically no terms of service and so you end up with all the scum kicked off YT and Twitch

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          June 16, 2023 3:28 PM

          quite true. no argument there. it's squabble. LOOOOOOOOOLLLLLLLLLLLLLLLLL

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            June 16, 2023 3:37 PM

            Squabble if it was backed by a predatory gambling site. Still a hub for alt-right weirdos tho.

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              June 16, 2023 3:50 PM

              Ah jeez it’s alt right folks? Hmm. Thought they were mostly YouTube.

              Not concerned about the gambling involvement but if it’s aiming for nasty toxic social commentary that’s a problem

              There’s literal porn stars on twitch which usually is the no no topic more so than gambling but somehow twitch was convinced otherwise

              We will see how twitch reacts- they’ve had lots of bumps along the road recently

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              June 16, 2023 8:11 PM

              No need to say the same thing three times.

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          June 16, 2023 7:48 PM

          Just wait until people inevitably get hurt and the lawsuits will start coming for Kick and they ultimately have to introduce rules like Twitch

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          June 16, 2023 8:02 PM

          rumble is the real cesspool tho. kick just seems like mostly degenerate gamblers.

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        June 16, 2023 8:52 PM

        This is why kick is doing this. Streamers are sick of twitch's shit but don't have an alternative.

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      June 16, 2023 4:12 PM

      Kick is pretty shit in terms of features even when compared to twitch which also isn't all that great. never mind that every time I've ever visited the site it's basically a baren wasteland of garbage and/or people streaming to multiple platforms at once.

      I guess if the creators I care about end up going there I'll have choices to make but until then, lol.

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      June 16, 2023 4:14 PM

      lol does kick even have 100 million

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        June 16, 2023 7:44 PM

        /"heavily funded by gambling company Stake" - yes they do.

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      June 16, 2023 4:26 PM

      Who in the what now?

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      June 16, 2023 8:53 PM

      WTF is Kick?

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      June 16, 2023 8:56 PM

      Looks like it's going well! https://i.imgur.com/ufcWFF2.png

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      June 17, 2023 1:10 AM

      I just hope twitch increases the quality of their streaming in face of competition. 1080p looks so bad for twitchy fps games. Too much macroblocking.

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      June 17, 2023 3:34 AM

      Didn't that Microsoft platform do this with a streamer, ninja I think, that didn't work out well for them

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