If you thought that the chances of Microsoft and Sony ever teaming up were slim, then I hope you’re ready to eat your words. In a surprise announcement today, Microsoft revealed that the company is teaming up with one of its biggest competitors, Sony, to create cloud-based solutions for both gaming and AI.
The official press release shared on the Microsoft news site showcases Sony President and CEO Kenichiro Yoshida and Microsoft CEO Satya Nadella as they embrace each other in a handshake symbolizing the new partnership.
“Sony is a creative entertainment company with a solid foundation of technology. We collaborate closely with a multitude of content creators that capture the imagination of people around the world, and through our cutting-edge technology, we provide the tools to bring their dreams and vision to reality,” said President Yoshida in the release. He continued, “PlayStation itself came about through the integration of creativity and technology. Our mission is to seamlessly evolve this platform as one that continues to deliver the best and most immersive entertainment experiences, together with a cloud environment that ensures the best possible experience, anytime, anywhere. For many years, Microsoft has been a key business partner for us, though of course the two companies have also been competing in some areas. I believe that our joint development of future cloud solutions will contribute greatly to the advancement of interactive content.”
It's definitely an interesting partnership to see cropping up, and it will be interesting to see how the two companies work together to further cloud-based solutions for both AI and gaming. Does this mean that the dreaded “console wars” are over? Can we expect to see more collaboration between the two companies in the future? Only time will tell. We’re not ready to jump to conclusions yet, but it’s definitely intriguing to see Microsoft and Sony working together so closely.
We’ll continue to keep an eye on the two companies as they start working together. For more breaking news like this, make sure you follow Shacknews on Twitter, where we’ll deliver all the hottest info right to your timeline.