Fox Sports has steadily gotten more involved with virtual reality, previously offering premium viewpoints for basketball tournaments, soccer, tennis, and even the Superbowl through their Fox Sports VR app. On September 23rd, the company is teaming up with Livelike again to take their VR offerings a step further by giving fans that want to watch college football a luxury VR suite where they can view with up to three friends.
Through the Fox Sports VR app, the virtual suite will have multiple viewing angles of the football game including the new Skycam offering. You'll be able to cycle through the viewpoints yourself or check out a director's cut that automatically selects the best angle just like if you were watching a live broadcast. There are various pre-produced 360-degree features included and you'll also be able to go back to earlier moments in the game.
Virtual reality is undergoing a shift in market share and has even secured a seat at the table with one of the premier talent agencies in Hollywood. Social sporting event experiences are another avenue for growth in the immersive tech industry and this new development is another means to attract a wider range of consumers like Microsoft's upcoming effort to democratize VR with a diverse collection of more inexpensive headsets.
Sporting events can be socially engaging when attending in person and establishments typically offer premium viewing through luxury suites at a higher price than standard tickets. The suites give you a space to enjoy the company of friends in a significantly quieter environment than if you were down in the stands and this virtual suite aims to provide those unable to attend with a similar experience. Through Facebook integration, you'll be able to engage in Social VR with friends so that you all can share the virtual reality suite.
“FOX Sports continues to accelerate the development of virtual reality as a unique complement to our overall package of sports offerings,” said Jeb Terry, FOX Sports VP of Partner & Program Management, in the press release for the announcement. “With the debut of social VR with the Gold Cup in July, and now the addition of the Skycam perspective, we continue to strengthen an already robust offering to both viewers and advertisers.”
This social VR sporting production can be experienced with a Gear VR and cardboard headset or just through a 360-degree smartphone viewing, which opens up a number of friends that will be able to participate with you. The Fox Sports VR app is available on iOS, Android, or Oculus Home.