Two of the biggest streaming platforms are taking strides to create more engaging experiences for both streamers and viewers. YouTube just revealed their Ultra-Latency mode and Twitch cut out the middle man to dynamic stream content with their new Extensions platform. Both of these changes put fans at the forefront and, for Twitch, the timing couldn't be better. SUBtember is live and new subscribers can support their favorite content creators for half the usual price while the streamers still receive the full amount.
The start of SUBtember was delayed slightly, possibly throwing a wrench into the plans of some streamers who may be building a stream schedule around this event, but it is now live from today until October 2. The deal extends to the $4.99, $9.99, and $24.99 subscription options and only apply to channels a person hasn't been to subscribed to for at least 32 days.
Affiliates were given access to subscriptions in June this year, so this would be a good opportunity to set up recurring subs as long as you're going to be providing viewers with consistent, solid content. Twitch gives charismatic, interesting, and informative creators an opportunity to build a community and subscriptions are an opportunity to empower those creators to continue honing their craft.
After SUBtember ends, fans and creators should start getting their plans together for Twitchcon 2017 if they haven't already. The event takes place October 20 thru 22 in Long Beach, CA and Twitch has revealed a handful of events taking place.