Phil Spencer: Halo Reach Generated $200 Million in One Day of Sales

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During its Tokyo Game Show 2010 media briefing, Microsoft's Phil Spencer revealed that in just one day of sales, Halo: Reach generated $200 million.

According to Spencer, the total makes Halo: Reach the fastest selling title of 2010; however, the Microsoft exec also confirmed Reach outsold Microsoft's previous first-party record-holder Halo 3. This, Spencer says, puts Reach at the top of all single-day totals for entertainment, including movies, for the year.

For comparison: In one day of says, Halo 3 reached $170 million.

Although Reach is a first-party success story, it could not contend with the opening day totals of Modern Warfare 2 in 2009, or Grand Theft Auto IV in 2008, which hit $401.6 million and $310 million, respectively in one day of availability.

Halo: Reach also broke the previous record of simultaneous users on Xbox Live, Spencer revealed.

There's more Microsoft news coming from TGS 2010, so stay tuned.
From The Chatty
  • reply
    September 15, 2010 7:23 PM

    I wonder how much SC2 generated...

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      September 15, 2010 7:24 PM

      (ahh about 1 million copies.... in 48 hours) Man those console games are here to stay... Next Gen console w/ keyboard and pc's will be defunct for gaming.

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        September 15, 2010 7:57 PM

        No chance - there's so many ways that a PC surpasses console gaming, that it's really hard to see it ever disappearing - which is fine by me. ;)

        I love my console games too (PS3 for me, for now), though.

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          September 15, 2010 8:44 PM

          I love my pc far more, but there's no arguing with sales numbers for big games :( <3 valve. kinda <3 blizzard too.

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        September 15, 2010 8:45 PM

        If they give me a console with mouse+keyboard I'll just plug it in my monitor and play as I'd play a PC game.

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        September 16, 2010 6:28 AM

        its 1 million in the first 24 hours, 1.5 in the first 48 hours.

        That without counting korea

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      September 15, 2010 9:14 PM

      wait till Korea upgrades their computers from their Starcraft 1 machines