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Xbox 360 HD DVD Player Add-on Drops to $129.99

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The price of the Xbox 360 HD DVD player add-on has dropped from $179.99 to $129.99, Xbox Live director of programming Larry "Major Nelson" Hyrb has announced.

The reduction is effective in the United States, Canada, Australia and New Zealand, and units sold at the new price will continue to include the five free HD DVD offer out of the box. The player's functionality is strictly limited to the play of HD DVD and DVD discs. In early January, Warner Bros. abandoned HD DVD in favor of Blu-ray, sounding the death knell of the format with the loss of one of its greatest supporters.

The add-on, originally debuted in November of 2006 for $199.99, and dropped to $179.99 in July of 2007. Microsoft has since reaffirmed that the company would consider a Blu-ray add-on for the Xbox 360 if consumers continue to support the format over HD DVD.

Acclaimed director Michael Bay, meanwhile, maintains that Microsoft is intentionally sabotaging both Blu-ray and HD DVD.

From The Chatty

  • reply
    February 6, 2008 12:23 PM

    I'm really not sure what the right path is for HD-DVD at this point. Slash prices and hope for the best? Turn out the lights and slink away into the night?

    • reply
      February 6, 2008 12:32 PM

      Get out of the way so that theres one format.

      • reply
        February 6, 2008 12:48 PM

        Agree, whether your in the HD or Blue Ray camp the war has been going on for...2 years?....and it's time for it to end.

    • reply
      February 7, 2008 1:55 AM

      Personally, I still think that the format war isn't over yet. Whenever you hear some shit, there's always the initial impact followed by the bloggers all saying things like they're experts on the subject matter. I still think time will show the eventual winner. I've notice many smaller studios supporting the HD-DVD camp and I've found the HDI menu systems slicker than the Bluray java menus. I'm not crying wolf until Toshiba actually throws in the towel.