Microsoft Stock Increase from Halo 3 Nearly Matches Halo 2 Bump
The increase can't be attributed solely to Halo 3 hype though, as talks of Microsoft investing heavily in social networking megasite Facebook have spurred investors as well.
Oddly enough, rival game giant Nintendo actually stole most of the attention of the stock market world today, closing on the Tokyo Stock Exchange with a 3.1% increase on Microsoft's own Halo 3 launch day. For the record, shares of PlayStation 3 provider Sony closed today on the New York Stock Exchange after a 1.373% decrease.
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I don't understand the logic Carlos is drawing from stock price increase on a game release day. If people believed that Halo 3 was going to make MS a lot of cash, they would've bought the stock yesterday, a week ago, or a month ago. That is, the expectation of performance would've already been priced into the market.
If, on the other hand, MS released sales numbers that Halo 3 was performing better than expected, attributing the increase to the news might make sense. Since it doesn't look like this data has come out, I think this blurb is just misinterpretation.-
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It was mostly to compare it to the Halo 2 launch and how investors felt about MSFT at that time. Turns out it's relatively similar, which is interesting. So you could infer that investors have about the same confidence they did with MSFT for Halo 2, since there's about the same demand for MSFT stock as there was during the Halo 2 launch.
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