EA sues Energy Armor
EA has filed suit in a California court against the fitness accessory company Energy Armor, claiming the similar logo is intentionally misleading to customers.
EA has filed suit in a California court against Florida-based fitness accessory company Energy Armor, accusing them of deceiving customers with a strikingly familiar-looking logo. The games publisher is seeking an immediate end to use of the logo, plus damages including lost profits, all profits generated by Energy Armor using the logo, damages for corrective advertising, and attorneys' fees.
Gamasutra reports that EA alleges the fitness products are marketed using professional athletes, "which is similar to how Electronic Arts advertises and markets its EA Sports products." It claims that consumers are likely to think EA is the source of the Energy Armor products or otherwise authorized or licensed them. EA has apparently sent requests to Energy Armor to change its logo, but those contacts have gone unanswered.
So what exactly does Energy Armor do? They produce "Negative Ion" accessories like sleep masks and wrist bands, said to improve balance and flexibility, reduce stress, help sleep disorders, and increase alertness. The wrist bands retail on the company store starting at $24.95.
Before you rush out to place your order, though, it's important to keep in mind the power of positive thinking. The Energy Armor site highlights a video from a local FOX affiliate in February. The skeptical reporter seemed fairly convinced after testing the product, but a strength coach from the University of North Florida claims that any perceived benefits could be chalked up to the mere belief that it works. This led an Energy Armor specialist to remark, "Whether it's placebo or not, at the end of the day if you're feeling better that's all that matters."
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Steve Watts posted a new article, EA sues Energy Armor.
EA has filed suit in a California court against the fitness accessory company Energy Armor, claiming the similar logo is intentionally misleading to customers.-
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http://en.wikipedia.org/wiki/Major_religious_groups#Largest_religions_or_belief_systems_by_number_of_adherents
Didn't want to bother pussy footing around the whole belief in something unproven thing.-
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Well, placebo effect is pretty well documented. Outside of that? You can use strong magnetic fields in excess of 1 gauss to reorient red blood cells which apparently reduces risks of heart attack : http://physicsbuzz.physicscentral.com/2011/06/magnets-might-help-prevent-heart.html
Since those are not even close to that, no. There is no benefit. It makes you look like a tool.-
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It's like those ridiculous necklaces that baseball players like to wear nowadays
http://www.phitenusa.com/
Featuring Phiten's exclusive Aqua-Titanium technology, this product helps to promote stable energy flow throughout the body. The benefits of this are longer lasting energy, less fatigue, shortened recovery time and more relaxed muscles.
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the company that sold them here got shut down by our consumer affairs watchdog because they couldn't provide any actual evidence that they did anything http://www.gizmodo.com.au/2011/01/powerbalance-admits-their-wristbands-are-a-scam/
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Scam school did an episode on these and how exactly the test work
here is the link to the episode, its pretty awesome!
http://www.youtube.com/watch?v=XpLt0oUWfOk -
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