Both popular battle royale titles, Fortnite and PUBG, have mobile iterations. It's very clear, however, which one has come out on top when it comes to their battle for supremacy, however. Can you guess? If you chose Fortnite, you're absolutely correct. Only 90 days after coming to iOS in the first place, it's generated $100 million in revenue, which puts it at 35 percent more than the battle royale title Knives Out, on iOS.
What about PUBG, though? Yes, we're well aware that PUBG Mobile exists, in fact we just reported that it just got its own series of updates, but it's nowhere on the map, as it's only been monetizing itself over the last 60 days. During that time, however, it's not even reached $100 million in spending, grossing over just $5.2 million on iOS according to data from Sensor Tower.
That's part of the strategy that factors in from Tencent's update this week for PUBG Mobile, which just introduced the new Royale Pass for the game, a lot like what features in Fortnite Mobile with the Battle Pass, right down to the challenges and other goodies you get for purchasing it. The developer's efforts will have to quickly do some work for PUBG Mobile, especially if PUBG Corp. wants the numbers to balance out in any real way. But that may not be the answer, either.
"Even apart from Battle Pass sales, we see Fortnite growing its momentum on mobile, and there are no indications of it slowing there-or anywhere else-as it continues its reign as the world's most popular game," said Randy Nelson, head of mobile insights at Sensor Tower. It looks like it all comes down to popularity, and PUBG Mobile just isn't matching the same kind of mass appeal we're seeing with Fortnite. It'll be interesting to see what happens between the two titles in the future.