Tonight at Nvidia's presentation at the Game Developers Conference, the company announced a price drop for the GTX 1080. 

The graphics card had been set at a MSRP of $599, but with the GTX 1080 TI on the horizon, Nvidia lowered it to a cool $499. As expected, this was a harbinger of things to come, as only minutes later Nvidia took the wraps off the GTX 1080TI, complete with a price point ($699) and a shockingly close release date of next week. We had heard rumors that the TI could even be announced at GDC, but coming so soon is still a surprising development.