Nintendo announces (and delays) first mobile game, 'Miitomo'

Today during a special briefing Nintendo shared more details regarding its plans for mobile gaming. The first game, called "Miitomo" ("Mii Friends") will capitalize on the success of Miis and let them communicate with others without your direct influence. Nintendo says this is to encourage interaction between people who are shy.

Miitomo will be the first of five mobile games that will launch by March 2017. It will be free-to-play with in-app purchases, though the other games slated for mobile release will be paid.

However, instead of targeting the year's end as planned, Nintendo is now looking to begin the roll-out by March 2016. According to new company CEO Tatsumi Kimishima, the delay is partly to give the company time to properly market the game, since right now its efforts are centered on its holiday line-up. Kimishima expressed doubt that mobile would make up a significant portion (half) of its revenue, since its mobile games will be focused on increasing the value of its console IP.

During the conference, Nintendo also shared details on its new online service. Called "Nintendo Account" (at least in Japan), it will serve as a hub for owners of Nintendo hardware, as well as PC and smartphone users. A cloud service will transfer data between mobile and console games. 

We've known about Nintendo's plans to move into mobile gaming for quite a while now, but this is the first time that we have seen any real indication of the company's transition into the mobile arena.

Source: The Wall-Street Journal

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