"Don't let the haters tell you it sucks compared to the DS or the PSP," Young said. He explained that the iPhone offers many advantages over Nintendo and Sony's handheld consoles.

Young called the phone "better than the DS, better than the PSP" because it's "always on, always with you" as opposed to a separate device swelling your pockets. Quick to dismiss complaints that the iPhone's hardware firepower is lacking, he pointed out the DS's triumph over the technologically superior PSP.

Key to success with the iPhone, he said, was to build upon the platform's strengths and unique features. This philosophy can be seen in ngmoco's six released titles, which make extensive use of the touchscreen and screen tilting to control the games. Upcoming first-person shooter LifeFire features multiplayer over both wifi and 3G cellular, social features and online transactions.

Young also views the crushing deluge of games on the App Store as an "awesome opportunity" rather than a downside, as whole hosts of game developers have sprung into being to create for the platform--which can only be good for the industry.