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Retail Sales of PC Games Drop 14% in 2008

by Chris Faylor, Jan 16, 2009 10:52am PST
Related Topics – NPD, PC Gaming, PC

Sales of PC games at U.S. retailers were once again down in 2008, dropping 14% over the previous year, sales-tracking firm NPD Group has informed GameDaily.

For 2008, U.S. retailers brought in a total of $701 million from PC games, down from the $910.7 million that retailers saw across 2007. And that 2007 total was a 6% drop from 2006, when retail PC games accounted for roughly $960.7 million.

Meanwhile, console software sales grew 26% in 2008, totaling $10.96 billion.

However, those figures don't account for digital distribution or subscriptions. Last year, NPD claimed that falling retail sales of PC games were no cause for concern, as the decline was seen as "a reflection of a shifting of distribution channels."

Shortly thereafter, NPD announced that it would soon begin tracking subscriptions. The PC Gaming Alliance later said that PC gaming was "far stronger than anyone has reported," with worldwide digital distribution sales for 2007 around $2 billion.

NPD is expected to provide more details on the 2008 PC market next week.




Comments

20 Threads | 74 Comments














  • As far as the NPD knows, I bought 2 PC games this year. In reality, I bought about 15 PC games this year but only 2 from stores that NPD tracks. I think I'm a fairly typical PC game consumer at this point (i.e. I buy well less than half of my games from NPD trackable sources).

    I don't understand why NPD even bother reporting these numbers when such a huge portion of the market is missing. At least now they are prefacing it by saying they don't track everything and that the numbers are "a reflection of a shifting of distribution channels" which is better, but still, I question the usefulness of this data. I understand that any data has some usefulness, but the usefulness of this data as a market comparison has to be quite limited.