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Sony Pictures Marketing Plan Could Delay Ghostbusters Game

Jul 31, 2008 10:30am CST tags: Ghostbusters, Delay
With the Ghostbusters game currently lacking a publisher but definitely not cancelled, rights holder Sony Pictures is thinking about delaying its release until next year.

The publisher situation has provided "an opportunity to reevaluate the game release marketing strategy to potentially coincide with the 25th anniversary of the original film in '09," Sony Pictures informed Variety's Cut Scene.

Sony did not say if the possible delay could provide developers Terminal Reality and Red Fly with more time. While some may equate a later release date with more development time, finished games are sometimes delayed or held back for marketing purposes--a subject mentioned in the Sony Pictures statement.

Originally slated to debut this fall, Ghostbusters is slated to arrive on PC, PlayStation 2, PlayStation 3, Xbox 360, Wii and Nintendo DS. Terminal Reality is handling the PC, PS3 and Xbox 360 editions, while Red Fly tackles the remaining versions.

        

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