Capcom outsourced production in an effort to attract Western audiences

By John Keefer, Apr 24, 2013 2:00pm PDT

Capcom's efforts to gain more of an insight into what overseas users wanted in its games led it to move toward more outsourced development, a move that eventually backfired and forced the developer to retreat back to its in-house teams.

When asked during a financials Q&A session why the company had started to rely more on third-party developers, Capcom said the idea was to "effectively develop titles that reflect the preferences of consumers in overseas markets. This is why we outsourced production activities to a number of prominent developers in Europe and North America." It said that it did not have enough internal development teams to support the number of titles it had wanted to release.

It was this misguided attempt to appeal to the mainstream audience that led to Resident Evil 6's change in direction, one that ultimately led to disappointing sales and forced Capcom to rethink the move.

As a result, Capcom will be reducing its focus on outsourcing, and will cancel some times. "There were a few titles scheduled for the current fiscal year," it said, "but most of the cancellations were for releases planned in the fiscal year ending March 2015, and subsequent fiscal years. No titles that had already been announced were canceled."

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