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Activision Reports Record Year, Profit of $344M in '08

8
  • May
  • 2008
  • 1:24 pm
Chatty
Written By Nick Breckon and Chris Faylor

Growing publisher Activision today reported that its year-to-date 2008 net income totaled some $344 million, a significant increase over its 2007 take of $85 million.

The record profits were pulled from a total revenue of nearly $2.9 billion, up from $1.5 billion the previous year. Activision's fiscal year ends on March 31.

Activision's strong lineup was lead by Guitar Hero III: Legends of Rock and Call of Duty 4, which continued to perform well into the company's fourth quarter. The company records over 9 million sales of Call of Duty 4 as of March 31.

According to the publisher, 82.8% / $2.39 billion of its total revenue came from console software. The sale of portable games brought in 10.8% / $314 million of the overall sum, while PC games only made up a paltry 6.4% / $185 million.

A further breakdown revealed that Xbox 360 sales were responsible for 31% of the company's $2.50 billion publishing revenue, with PlayStation 2 software following at 29%. PlayStation 3 publishing made up 13%, Wii games checked in at 12%, and PC represented 6%. Nintendo DS software publishing followed at 5%, and PSP was responsible for 3%.