Ubisoft Conquers Toymaker in Bratz Contract Dispute
The company acquired the rights to create and publish video games based on the Bratz license in 2002. A surge in popularity of the Bratz line prompted MGA Entertainment to seek renegotiation of the contract by terminating the license and filing suit against Ubisoft. The publisher counter-sued, alleging breach of contract.
"We are thrilled with the result, and we feel completely vindicated," said Ubisoft's general counsel Cecile Russeil in a statement released today. "We could not have achieved this outcome without attorneys who mastered every aspect of the case, and thoroughly understood our video gaming business."
From The Chatty
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Sweet win for Ubisoft. What's Bratz?
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