Nintendo Switch Sells 2.4 Million Units in First Month, Research Firm Says

The Wii shipped 3.1 million units worldwide in its first quarter in late 2006.


We knew the Nintendo Switch was off to a good start, based on U.S. sales numbers from March NPD numbers, but now it appear that the young upstart console has broken Nintendo's expectations with more than 2.4 million units sold worldwide.

The figure, courtesy of research firm SuperData, tops Nintendo's projection of about 2 million units for the month. Because of the fast start, SuperData said that it is revising its projected sales figures for 2017 to 7.2 million units sold, up from 5 million.

While SuperData's 2.4 million number is an estimate, the firm notes that it collaborated with market researcher Gfk and the Japanese gaming publication Famitsu to help validate the estimate.

Nintendo should be incredibly happy with the early returns, and while impressive, it still lags slightly behind Nintendo's top console, the Wii. When it launched in late 2006, Nintendo reported that it had shipped 3.19 million units for the quarter ending December 31. Granted there is a difference between shipped and sold, but hopefully Nintendo will add some clarity to the issue when it holds its quarterly financial meeting later this month.

NPD reported yesterday that the Switch had sold more than 906,000 units in North America for March. The main sales driver was the highly anticipated The Legend of Zelda: Breath of the Wild, which reportedly sold 920,000 units just for the Switch, which gave the game and amazing attach rate of more than 100%.

Contributing Editor
From The Chatty
    • reply
      April 14, 2017 11:02 PM

      Why would Zelda sell more than the console itself?

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        April 14, 2017 11:08 PM

        People buying it before they managed to find hardware? Gifts?

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          April 14, 2017 11:12 PM

          Plus folks double dipping by getting the regular and the collectors editions (and jerks that stockpile hard to find stuff like collectors editions to resell on eBay).

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            April 15, 2017 8:52 PM

            Pretty much this. Buy one to play and one to collect.

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        April 14, 2017 11:13 PM

        I bought it before I could find the hardware because Amazon had a discount in the first two weeks of launch for prime members. Seemed unlikely to see a discount like they had any time before the holidays.

        I know quite a few people did the same thing.

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