Sunset Overdrive is Microsoft's first big exclusive of the season, and the company has detailed launch plans and bonuses at company stores.
Pre-ordering in-store will get you a $10 gift card for the Microsoft Store. Pre-ordering through the Microsoft Store site gets you $10 at the Xbox Store, and if you're a Xbox Live Rewards member you'll get an additional $5. Pre-ordering through that store link will also get you two melee weapons (the Acordes de la Muerte and The Hangover). If this is how you're taking the plunge into owning an Xbox One with the bundle, you'll also get a white controller holder to match the system.
If you happen to be attending a real-life store, you can get a t-shirt by being one of the first 100 customers to pre-order. Plus, six locations will be gussying themselves up with decor inspired by Sunset City. Those spots are Bellevue, WA, Durham, NC, Los Angeles, CA, Miami, FL, Minneapolis, MN, and Vancouver, Canada.