Chipotle launches 'The Scarecrow' video game, offers free burritos

Chipotle Mexican Grill has jumped into the world of video games. Seriously.

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Chipotle Mexican Grill has jumped into the world of video games. Seriously. "The Scarecrow" is a new advergame for iOS devices that tells the story of a scarecrow and his journey "to bring wholesome food back to the people."

The game, developed by Moonbot Studios, takes place in a dystopian fantasy world where all food production is controlled by the fictional industrial giant Crow Foods. "The Crow Foods factory is staffed by scarecrows who have been displaced from their traditional jobs on the farm and are now relegated to working for the crows by helping them maintain their unsustainable processed food system," Chipotle describes.

Through tilt-based physics and optional touch controls, you'll have to dodge obstacles to save veggies, rescue animals, and plant crops. The game promises 20 levels across four different worlds.

You can download the game for free on the App Store. As an added incentive to play, Chipotle will be giving away free buy-one-get-one burrito offers to the first one million players that get at least three stars on each level of the game.

From The Chatty
  • reply
    September 12, 2013 8:30 AM

    Andrew Yoon posted a new article, Chipotle launches 'The Scarecrow' video game, offers free burritos.

    Chipotle Mexican Grill has jumped into the world of video games. Seriously.

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      September 12, 2013 8:32 AM

      If it's in your Area, Freebirds > Chipotle.

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        September 12, 2013 10:10 AM

        We're just getting a Chipotle here in my city. Moe's is the closest contender. Blue Coast Burrito is meh.

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        September 12, 2013 10:15 AM

        Eh, they have better selection and variety but their ingredients don't seem to be as good. Chipotle is consistently good when at Freebirds it totally depends on which teenager with 3" ear plugs and flat billed crooked hat is making my burrito.

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          September 12, 2013 10:43 AM

          Didn't mean to wtf this.

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          September 12, 2013 3:39 PM

          The $5 Freebirds nachos with corn pico, pico de gallo, hot salsa, 3 kinds of cheese and and refried beans are better than anything at Chipotle. The burritos are hit or miss but the nachos are fantastic.

      • reply
        September 12, 2013 10:53 AM

        [deleted]

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      September 12, 2013 8:35 AM

      Will play games 4 food.

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