"It's got nothing to do with us," a Toshiba representative told Stuff. "But we know Microsoft doesn't want to include the HD DVD drive so as not to limit the user's experience."

However, the version of that story found on Stuff's official site tells a less definitive tale. "Toshiba has no comment to make on this matter," the rep said the second time around. "The Xbox 360 is not a Toshiba product."

According to Engadget, that first comment was later replaced because it was a misquote, and Toshiba's UK PR company, Nelsom Bostock Communications, has been asking sites to take it down.

What does it all mean? That's a great question. It could be anything from a Toshiba rep being unaware of Microsoft's plans to the company merely covering up a comment that makes HD DVD look kinda bad.