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Apple's AirTag Hermes leather luggage and bag tags start at $299

The sleek leather AirTags that were shown off at the Apple Event will run you a few hundred dollars.


Apple confirmed some heavy rumors when they revealed AirTags at the Spring Loaded Apple Event. The Tile-like devices can be attached to valuable items so that users can track them in real-time using the Find My app. In addition to the standard AirTags, which run for $29 a piece, Apple has partnered with designer brand Hermes for some leather-bound tags to use with keychains, luggage, and bags. These special tags will cost quite the pretty penny, as they’re starting at $299.

The Hermes AirTags are featured prevalently in the reveal trailer for the new tracking gadget, as shown at the Spring Loaded Apple Event. However, what Apple failed to do was give a price for this designer collaboration. The items are now listed on Apple’s website, where we can see the price for all three of its special Hermes AirTags.

  • AirTag Hermes Bag Charm - $299
  • AirTag Hermes Key Ring - $349
  • AirTag Hermes Luggage Tag - $449

The Hermes AirTags come in brown, black, and orange leather. The standard AirTags costs $29 a piece, or $99 if you decide to grab a four-pack. The Hermes AirTags are simply another option for anybody looking to really style up their accessories.

The AirTags were one of the major announcements that Apple made during its Spring Loaded event. An answer to Samsung Galaxy SmartTags, the AirTags will go on sale April 30.

News Editor

Donovan is a young journalist from Maryland, who likes to game. His oldest gaming memory is playing Pajama Sam on his mom's desktop during weekends. Pokémon Emerald, Halo 2, and the original Star Wars Battlefront 2 were some of the most influential titles in awakening his love for video games. After interning for Shacknews throughout college, Donovan graduated from Bowie State University in 2020 with a major in broadcast journalism and joined the team full-time. He is a huge Star Wars nerd and film fanatic that will talk with you about movies and games all day. You can follow him on twitter @Donimals_

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