Niantic focused on what worked in Harry Potter: Wizards Unite

Shacknews talks with Niantic to learn what the company did to make Harry Potter: Wizards Unite such a huge success.


If you’re a fan of mobile games, then chances are you’ve heard quite a bit about two of the more popular titles available on iOS and Android. Pokemon Go originally released in 2016, with the game taking the world by storm as fans of the popular Pokemon franchise—and new fans alike—flocked to the augmented reality game to catch a slew of great little pocket monsters. Well, fast forward a few years, and Niantic is on a similar road to success with their latest game, Harry Potter: Wizards Unite.

But just how exactly does the company do it? Well, we caught up with one of the developers on Harry Potters: Wizards Unite to talk about the new game, some of their new community-focused events, and what they did to make sure the formula worked one more time.

According to Alex Moffit, one of the Producers at Niantic, the development team really focused on what worked in Pokemon Go. From there, the developers took things and twisted them to fit the world of Harry Potter, all while still keeping that feeling of making players want to get out and explore the world around them. This time around they’ve focused a lot more on places that they think people should get out and visit, and they’re even helping to encourage that by holding community events. In fact, the game’s first community event just took place during San Diego Comic-Con 2019.

If you’d like to hear more about Alex’s thoughts on the game and what the company is doing to improve it, then be sure to check out the interview above. You’ll also want to make sure that you subscribe to both Shacknews and GamerHubTV on YouTube, as we’re always creating great new content like this to keep you in the loop on the latest gaming news and trends.

Guides Editor

Joshua holds a Bachelor of Fine Arts in Creative Writing and has been exploring the world of video games for as long as he can remember. He enjoys everything from large-scale RPGs to small, bite-size indie gems and everything in between.

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