Microsoft's felt Sega lacked 'enough muscle' for acquisition
A former Microsoft employee claims that the company considered buying Sega to crack into the game console industry, but Bill Gates felt that it lacked "enough muscle" to compete with Sony.READ MORE >
Microsoft celebrates 10 years of Xbox with free Avatar prop
Happy birthday Xbox! You're ten years old now. To celebrate, Microsoft is giving everyone a free prop for their Avatar... and access to a terrible sale.READ MORE >
'Less than one percent' of Xbox Live users are 'bad apples'
The head of Xbox Live's Policy and Enforcement team says that less than one percent of the community is made up of "bad apples."READ MORE >
Xbox marketing shifting focus to become 'an entertainment brand'
Xbox will become more than a gaming brand, a VP reveals. With 40% of all Xbox activity being "non-game," Microsoft will market the platform "more as an entertainment brand this year."READ MORE >