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Rovio Stars turns Angry Birds dev into game publisher

Related Topics – Rovio, iOS, Rovio Stars, Nitrome
Rovio Stars turns Angry Birds dev into game publisher

Rovio, the cash-injected developers of the Angry Birds series, has announced Rovio Stars, a new publishing initiative. According to EVP Jami Laes, the company's foray into third-party publishing will "help our fans find quality entertainment" on crowded app stores.

Not only will Rovio help market games they publish, but they will give them "that last coat of polish," making it more of a co-development opportunity than at other publishing arms. "We're focusing on a small, select number of games, and each Rovio Stars launch will be an event of its own," director of development Kalle Kaivola said in the announcement.

Watch: Icebreaker is Stars' first game ยป

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