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Forty percent of freemium players buy in-game goods

By Jeff Mattas, Apr 23, 2012 3:30pm PDT

According to a new survey by the NPD Group, four out of every ten consumers of freemium games have made in-game purchases.


"I could see myself buying things in Lord of the Rings online, if I ever started playing that ..."

- Miller_TYM see all 12 comments

Kids 2 to 14 buy one fifth their entertainment media digitally

By Garnett Lee, Oct 04, 2011 5:30pm PDT

A new NPD Group study finds kids ages 2 to 14 spend $0.21 on digital content out of every dollar's worth of entertainment they buy today.


"they don't. this was a survey. An online survey was fielded August 1 - August 19, 2011, to a ..."

- electroly see all 5 comments
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