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Nielsen Esports Brings Global Viewer Analytics To Gaming

By Charles Singletary, Aug 17, 2017 1:25pm PDT

Advertisers and sponsors will now have a better idea of where they can cash in.

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Xbox 360 primarily used for gaming, PS3 used mostly for media

By Andrew Yoon, Mar 13, 2013 4:15pm PDT

With a rapidly growing number of non-gaming apps on Xbox Live, Microsoft has cultivated an image that it is the entertainment console of choice. However, a new report from Nielsen shows that PlayStation gamers are more likely to stream media than their Xbox counterparts.

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""its only slightly better" then lists ways that make it way better. "

- rtrson see all 16 comments
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