Yves Guillemot, CEO of Assassin's Creed and Imagine: Party Babyz publisher Ubisoft, today revealed his belief that Apple will continue to expand into the console market.

"There's also a new entrant in the business...Apple, with the iPhone" he said in a conference call, according to Kotaku. "And we don't think they will stop there." Read more »

Following the hiring of several gaming industry executives, Apple has been rumored to be considering a takeover attempt on Electronic Arts--though one analyst isn't buying it.

Apple recently picked up former Xbox division director of strategy Richard Teversham, along with Bob Drebin, the designer of the Gamecube graphics processor. The hirings have fueled speculation that Apple is looking to make a move into the wider gaming industry, and specifically that it is currently eying Electronic Arts. Read more »

Update: iPhone amateur development site ModMyiFone has received word from Belkin that the JoyPod is not a real product.

Original Story:Apple's iPhone and iPod Touch may be getting a gamepad and official support for it, if a purported accessory leak is to be believed. A supposed information sheet from accessory maker Belkin on TouchArcade added to a handful of claimed gamepad accessories for the iPhone. Read more »

Independent developer Noah Witherspoon has revealed that his free Tetris-esque iPhone puzzler Tris will be removed from the iTunes App Store this Wednesday, following a strongly worded letter from Apple sent on behalf of The Tetris Company.

The Tetris Company, which owns and licenses the Tetris property, accused Witherspoon of violating its copyright. Witherspoon added that Apple was poised to "take action" if he did not resolve the "dispute" of his own accord. Read more »

Update 8: The 8GB iPhone 3G will sell for $200. There will be a 16GB model for $300, which will also be available in white.

The 3G iPhone will debut in 22 countries July 11. It is likely that the App Store and iPhone 2.0 software will appear on that day, as an early July release was teased, though Apple has yet to specify an exact date.

Update 7: The company has revealed the iPhone 3G, which, compared to the original iPhone, is thinner, has 3G and GPS support plus a plastic back. No word yet on pricing or a possible price drop for the standard iPhone. Read more »

The touch screen interface and motion-sensitive features of Apple's iPhone could wrestle dominance of the handheld gaming market away from the Nintendo DS, Forbes writer Brian Caulfield suggested in a recent editorial.

"Apple is the first to master a pair of tricks that have made Nintendo's latest products so compelling—a touch-screen interface and the ability to pick up on motion," Caulfield wrote. "Apple has crammed both capabilities into its iPhone and iPod Touch." Read more »