Publishers Beware The Net
Some follow-up to that
bit about Stephen King selling
chapters of his book on the internet in an attempt to bypass publishers. It seems to
have been a success in some points, but a failure in others. Most amazingly they are
claiming to have actually hit the 75% paying readers goal (!?!?) but the actual number of
people paying for the first chapter is only in the 40,000 range. (awww.. poor guy only
made $40,000 for his first chapter of a book)
"When the dust settles, Marsha and I are hoping - quite reasonably, we think - for a pay-through rate of 85-90 per cent. [snip] Regarding sales, King admitted they weren't equal to the previous book he sold online, Riding The Bullet, but said that the publicity campaign for this second book had been smaller.
This kind of strategy and the surprising success they are claiming could have some interesting possible impacts on other industries. (read: games) Well, maybe..
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