Published by Capcom, the game was once known as Plunder and carries the affectionate nickname "Pimps at Sea" for taking its inspiration from a long-running inside joke at Halo developer Bungie. Certain Affinity was founded by Bungie alumnus Max Hoberman.

The aquatic-pimping title will hit Xbox Live Arcade on Wednesday for a price of 800 Microsoft Points ($10). Release for the PlayStation Store will come the following day at the same price, and a PC version hitting digital distribution services including Steam will arrive later, also at $10.