A little while ago an EA rep was quoted as bashing Sega pretty harshly after Sega announced that they are entering into the Playstation2 games market. Here is what EA had to say originally:

"They're starting from scratch," said Riccitiello. "It's not quite as though this is GM saying we'll make BMWs, but it's the same kind of proposition. They may look like BMWs, but I doubt if they'll drive like BMWs."

Now Sega has a response, just because we love pissing matches. (Thanks Eric)

"Anybody remember Electronic Arts? Their staunch refusal to create anything at all for the DC has irked many and it seems the licence and sequel-obsessed publisher feels just a touch threatened by Sega's impending entry into direct competition with them.

Fight! fight! fight!. Hey if they try to show each other up by actually coming out with worthwhile games for Playstation2, sounds good to me.