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    By: Shacknews This person is cool! x Show Full Post
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    Alice O'Connor posted a new article, WoW expansion development speeding up to cut subscriber churn.

    Blizzard's planning to put World of Warcraft expansions out faster so fewer subscribers are lost after exhausting the new content.
    May 10, 2011 9:15am PDT
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    Alice O'Connor posted a new article, WoW expansion development speeding up to cut subscriber churn.

    Blizzard's planning to put World of Warcraft expansions out faster so fewer subscribers are lost after exhausting the new content. : ShacknewsThis person is cool!

    Thread Truncated. Click to see all 112 replies.

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      Well it's true. I played WoW solid through Burning Crusade. When Burning Crusade came out, I lasted wel : pigvomitThis person is cool!
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        as much as I loved Frozen Throne, they just seem to be making it easier and easier : Dravenport
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          Frozen Throne. : Metatron85
          • Wrath, Frozen Throne, whatever : Dravenport
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          They upped the difficulty again with Cata. At least it was at launch I don't know what heroic dungeons a... : CrimsonbeakThis person is cool!
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            i've only done a couple of heroics, but getting to 85 was stupid easy, getting the 'proper gear' to get i... : Dravenport
            • so you're upset that there wasn't enough grind to get to 85 but to much to get into heroics? : kiddygrinderThis person is cool!
          • The Cata heroics were interesting for the first 2-4 weeks, now its just a simple run through like with Wo... : LukiopimpThis person is cool!
        • Frozen Throne : KaiserThis person is cool!
        • Frozen Phone? : GloriousCowThis person is cool!
        • Reign of Chaos? : XanthosThis person is cool!
        • Frozen Calzone : NukemForever
        • Broken hoooooooooome : devi| dog
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          Throne of Oblivion : deathofratsThis person is cool!
          • Throne of Bolivian : chuck577This person is cool!
        • I stopped after Lord Of Destruction. : DewFuel
      • Yeah Cata didn't really have a lot to do after you hit the heroic gear cap. : CrimsonbeakThis person is cool!
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        WOTLK was the low point imo. Lots of trash, everything was AOE pulls, no CC, no thinking. it was boring... : smaxThis person is cool!
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          I agree it was the low point. My biggest problem with WOTLK was that it gave people an expectation th... : SunnyTelight
          • I dont know about easy, but it should be kinda fast. more than 2 hours for a damn dungeon is dumb. : rtrson
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          WOTLK was fun as a healer. : maceThis person is cool!
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            for real. i would've said WOTLK was the HIGH point. at that time, they still understood that mana manag... : electrolyThis person is cool!
            • And people could drink from my paladin water cannon of healing. : SarcastroThis person is cool!
      • I was a FIEND through Vanilla/TBC. Wrath and cat i played for maybe 2 months total... : Thisispol
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      I just got bored of the same rehashed outfits, bosses and areas.... Burning Crusade was amazing and I thi... : Dark Drakonis
      • I think far fewer people care about that stuff than you imagine. Games just get boring after a while. Eac... : ZekThis person is cool!
    • I demand that a mount vendor be put in the game so I don't have to form groups to get the cool old mounts... : crypt420This person is cool!
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      So in other words, thanks Activision! : deathofratsThis person is cool!
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        Yeah, players leaving has nothing to do with the game being almost 7 years old -_- : Ambient80
        • I do love how the forums are proclaiming WoW is dead because of the ridiculously massive number of people... : walker270This person is cool!
        • Yeah I think that is really it for a lot of people leaving or only trying it for a short period. It's nea... : ChodThis person is cool!
      • Unlike every other company Blizzard doesn't care about stemming subscriber churn... : derelict515This person is cool!
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      Of course it's not all sad news, profits are up. Yay pet store. : anbilow
      • meh. go to a rescue : boring gegtik
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      I think 600k is just the start, once TOR comes out they will lose more. Don't worry fanboys your WOW isn'... : saturn96This person is cool!
      • Those 600k were the lynchpin. What will those remaining 11.4 million people do?! Oh the humanity! : walker270This person is cool!
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        Except for all the people resubscribing when 4.2 hits, and for the next expansion that probably hits arou... : SilverSnakeThis person is cool!
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          No one ever resubscribes. Ever. Except me. I'm on my third or forth go. : walker270This person is cool!
          • I historically have resubscribed for less and less time each expansion. I enjoy them, at least until I ru... : TheNiXXeDThis person is cool!
      • Y E S Y O U C A N H A V E M Y S T U F F' D : NukemForever
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        " once comes out they will lose more." never happened. : Ellissd
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          heart nushack never change : Ellissd
          • om nom nom : EbuThis person is cool!
      • "Don't worry fanboys your WOW isn't dead, just fewer players." Fairly antagonistic? : pigvomitThis person is cool!
    • I get bored once I finish leveling. So I wind up canceling after I max out. : ThresherThis person is cool!
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      Churn out more game faster... yeah that's the ticket. Faction and class balance? Nah, those are sociolo... : barcibus
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        I've often wondered how people propose they fix a faction imbalance. They've limited people from creating... : Ambient80
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          Doesn't a simple server transfer already have the problem with server first achievements? What if I am se... : Johnnsen
          • Yes, but at that point it's the players choice to transfer, so more of the "blame", so to speak, falls on... : Ambient80
        • They'd have to balance out things that are different per faction. This is a massive amount of work and t... : barcibus
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        Class balance is constantly being tweaked. Faction population balance is much harder to do, and really... : walker270This person is cool!
        • Class balance is constantly being tweaked in the same imbalanced way it has always been: Tier 1: Rogue... : barcibus
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      It's not that players are churning through new content faster; Cataclysm simply didn't have that much new... : ATimson
      • ding ding ding! : Disarray
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        I believe you may be right. I had a bad feeling about Cataclysm once they announced it would be 80-85, in... : Ambient80
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          Number of levels really has nothing to do with the amount of content. They could have changed the experie... : Evil Benius
          • Yeah, 80-85 was really fast. IIRC, my DK went from 80 to 85 in the span of just a week or so of playing a... : Vincent GraysonThis person is cool!
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        A huge portion (I'd guess 90%+) haven't even see all of the current content. : TreMetalThis person is cool!
        • They've probably seen Magmaw, Halfus, Four Winds, and Defense System! ... and lost many hundreds of go... : walker270This person is cool!
        • 90% play WoW because of levelling alts and chatting with friends etc, they don't care about raids. : LukiopimpThis person is cool!
      • That is pretty much what happened to me. I mean I loved leveling from 80 to 85. But I got the Loremaster ... : ovrlrdThis person is cool!
      • yeah i only leveled one new one and didnt see a lot of the new 1-80 stuff (although what i did see was pr... : bolneze
    • I'm in this camp. Seem to have lost interest with WoW, but not really due to lack of content - mainly be : atom519This person is cool!
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      I think WoW was at its best during The Burning Crusade, despite lacking some of the gear/spec balancing a... : Marrbe
      • Other than Hellfire, I agree, the BC zones are pretty amazing. The only LK zones I like are the early one... : Vincent GraysonThis person is cool!
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      hijack. did the shack wow guild die? life support still? : xxiv
      • Still running, but yeah, there's maybe 5 or 6 people on at a time. It'll never die completely, because fu... : Vincent GraysonThis person is cool!
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      Elitist Opinion How many people have actually exhausted content? All heroic raids and Sinestra on farm? ... : the_burd
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        Burd, after our TBC glory, nothing was the same. : Thisispol
        • This is the truth. Although, we've created something pretty good with Cloudyeyed. A little less raw than ... : the_burd
      • Still have to do t11 raids to get the new Legendary staff. People will still do them for achievements. ... : TreMetalThis person is cool!
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        They consumed the "casual" content. At the end of WotLK, everything was casual content. PUGS were cle... : walker270This person is cool!
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          I dunno, at least on Mal'ganis I'm pretty regularly running into people asking for linked achievements fo... : Vincent GraysonThis person is cool!
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            Right, but my point was you couldn't get that from the vendor in ~2 days. At the end of WotLK, you could... : walker270This person is cool!
            • Well, the 4.1 stuff makes it pretty trivial (assuming you've got a group enough to do dungeons quickly, o... : Vincent GraysonThis person is cool!
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          Everything? WotLK, the expansion where I got to run only two dungeons because I couldn't get a group toge... : SagaciousFoo
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            Try harder or join a better server? I joined not too long before Cataclysm's launch, and was able to p... : walker270This person is cool!
            • err... level 70. I skipped WotLK until ~Aug/Sept of last year. : walker270This person is cool!
          • It's not really fair to compare Cata, which is still on its first tier of raiding, to WotLK in the months... : Vincent GraysonThis person is cool!
      • I don't really consider the heroic modes "content," content is seeing and experiencing new shit. 10 m... : ghost in my shellThis person is cool!
      • yeah, i really started playing in bc, we actually had a guild that was working their way through the cont... : kiddygrinderThis person is cool!
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      I think the biggest downside to me are people. People in this game are absolute assholes. People will be ... : te[R]rorThis person is cool!
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        People in this game are absolute assholes. People will be the end of it as well. Fixed it for you. P... : SagaciousFoo
        • Yeah. The CoD players will turn on you just as fast if they feel you aren't "pulling your weight" and get... : Dr_Cube
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        This is why I'm excited about Guild Wars 2. They're addressing this exact type of shit. : Godhatesfatpeople
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          How's that? : JarEme
          • No dedicated tanks or healers I believe. I feel it will lead to trivial content. : the_burd
      • I have no problem running heroics if I don't know a fight. I just let everyone know to go over the boss b... : PettytheftThis person is cool!
      • What sucks the worst is a lack of punishment for random group droppers. I'd like to see tanks who drop im... : EntityThis person is cool!
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      Classic servers would be nice, with servers for Vanilla, Burning Crusade, and Lich King. It wouldn't hav... : capt trippsThis person is cool!
      • I would totally play a Vanilla WoW server : Xencer
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      So wait, they think putting out more expansions is the better option than accelerating their release of n... : darthv
      • this is activision : Gapyro
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      they made everything so much easier ... and they wonder why ppl go thru content so much faster : Gapyro
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        They didn't, though. This tier of raid content lasted longer than any other, if you exclude any mandator... : walker270This person is cool!
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          I think Gapyro is referring to casuals not raiders. This was my first xpac where I planned to play fully... : Kiyohime
          • They've changed enough of the raiding-stuff to make it easy to casually raid. My guild does 2 hours a ni... : walker270This person is cool!
          • why would you need to grind dailies for months on end? My second 85, a death knight, never did more than... : valaelThis person is cool!
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        Yeah, the only thing easy about Cataclysm is leveling to 85. Anything past that is pretty rough compared ... : Ambient80
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          The problem Cat has is the huge Chasm between hitting 85, and grinding up to Heroic level gear. It proba... : Discrete
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            Yeah that lasted like three weeks. : D45hizThis person is cool!
            • Yeah, even in the new dungeons I'm finding my hunter is rarely called upon to CC. Maybe for a few tough p... : Vincent GraysonThis person is cool!
    • This was the expansion where they bit the bullet, revisited the early parts of the game and did an outsta... : Home Nugget
    • i think they made stuff easier too though : bolneze
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      To me, it feels like the next expansions should be doing something drastic if they want to keep people pl... : ramshot
      • "instead of making the parts that are already easy to access even easier to access and complete. " Th... : rickyfitzThis person is cool!
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        World PvP never works what with faction imbalances. I don't know why people always ask for this. One fa... : ManiacalMoose
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          I ask for it because I've played MMOs with working world PvP, and it's effin awesome. Sure, there are oth... : ramshot
          • tbh i don't see how they can do world pvp and make it not suck. it would be easier to make a new game an... : kiddygrinderThis person is cool!
    • instead they are going for developer churn : MamiyaOtaru
    • If I cancel my account, it will mostly be due to dissatisfaction with PVP. Leveling gear to be able to m... : watergoat