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    By: PhillipeBosher x Show Full Post
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    Copy/paste from my post on the WC FB page.


    You know, honestly, I think that the 'Duty Calls' advertising is possibly the worst piece of advertising I've ever seen in my entire life -- possibly worse than 'Your Mom Will Hate This'.

    When you're trying to sell something, it's the sign of an insecure man that he will attempt to belittle his competition, instead of expressing his own best qualities. One should win on one's own merit, not because the other was put down. I believe advertising, and indeed life in general, should work on the principles of expressing why you are the best, not why you're better than the others.


    Why not find comedic material from within the game itself, instead of poking fun at CoD?

    There's a difference between successful satire and taking the piss; this is most certainly not the former.
    Feb 04, 2011 1:36pm PST
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    Copy/paste from my post on the WC FB page. You know, honestly, I think that the 'Duty Calls' adverti... : PhillipeBosher

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    • It wouldn't be funny if CoD (and it's fans) didn't take itself so seriously. But since it does, and d... : MHSilver
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      Self-referential humor may be the best, like the end of the latest DNF trailer (female voice: "What about... : DeschainVox
      • Laughing at yourself is fine, but surely all 'Duty Calls' is, is just laughing at others? : PhillipeBosher
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        Self-referential humor is kinda hard when you are an unfamiliar, new game. : Chazster
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          Hard but not impossible. Ensure that your audience is aware of your product's gameplay mechanics etc. and... : PhillipeBosher
          • And so what if it is lazier. Lazy in one world can mean efficient in another. That got the product to a... : Chazster
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      Let me ask you, if this was just a straight send-up, and not tied to the add campaign of a competitor's p... : CampKusoge
      • That's an interesting question. And I have to say... I don't think I would feel the same way. The distinc... : PhillipeBosher