http://jalopnik.com/5356728/gm-launches-may-the-best-car-win-campaign-with-a-60+day-money-back-guarantee
"Everything we've launched over the last two years has been world class. Our current lineup can be compared with any volume producer's lineup anywhere on the globe," said [Bob] Lutz. "The challenge is... most consumers don't know it. We need to close the monumental chasm between the lineup and the public perception of the product lineup."
I saw the gear shifter trim panel on the Camaro SS pop up in my hands while trying to remove my GPS unit's 12V adapter from the power jack; how's that for public perception?
I'm curious if they'll consider making a car under 3000 pounds curb weight with rear wheel drive, a manual transmission, and 4-wheel independent suspension. They almost had it with the Opel GT / Saturn Sky / Pontiac Solstice, but it was too niche, too expensive, and too midlife-crisis-esque. I'm not holding out much hope for the Cruze.