According to the CEO, World of Warcraft has a key advantage as competitors are going up against "a product that has been continually enhanced, expanded and refined for almost four years now."

Pride comes before the fall? I do agree WoW is a awesome game I play it BUT it is getting same'ish. No one can deny that.

Warhammer is around the corner. I don't know if it will suceed or not. But there might be another chunk that will leave. Bioware KOTOR is coming out too? Another chunk? Blizzard is Goliath yes but there are lots of David's out there...