Shacknews Document
World of Warcraft®: The Burning Crusade™ Midnight Store Openings
IRVINE, Calif.-- January 09, 2007--Blizzard Entertainment® announced today that it will co-host special midnight signing events at four retail locations in California to commemorate the release of World of Warcraft®: The Burning Crusade™. Starting at 12:00 AM PST on January 16, each of the four retail outlets listed below will open their doors, allowing gamers at each location to be among the first in the nation to purchase the highly anticipated World of Warcraft expansion. Blizzard developers will be on hand at each location to meet players and sign copies of the game.
WHAT: Copies of World of Warcraft: The Burning Crusade will be on sale during the event, and Blizzard development team members will be present to help celebrate the launch. A limited number of wristbands will be distributed at each of the four participating retail outlets that will guarantee a copy of the game. Please visit www.worldofwarcraft.com/midnight for further details.
WHO: The developers of World of Warcraft: The Burning Crusade will be on hand to meet gamers and sign copies of the game.
WHERE: GameStop/EB Games Fry's Electronics 1000 Universal Studios Blvd. 1077 E. Arques Ave. Universal City, CA 91608 Sunnyvale, CA 94085 Phone: (818) 980-5766 Phone: (408) 617-1300 Fry's Electronics Fry's Electronics 10800 Kalama River Avenue 3370 E. La Palma Fountain Valley, CA 92708 Anaheim, CA 92806 Phone: (714) 378-4400 Phone: (714) 688-3000Players who are unable to attend any of the four official Blizzard launch events can check with local retailers such as GameStop/EB, Best Buy, and Fry's for their nationwide midnight opening plans.
WHEN: Tuesday, January 16, 2007 / Doors Open at 12:00 AM PST
With more than 7.5 million players worldwide, World of Warcraft has become the most popular massively multiplayer role-playing game to date. The game’s first expansion, World of Warcraft: The Burning Crusade, will allow players to advance up to the new level cap of 70; embark on new adventures in the continent of Outland, where they can obtain player-controlled flying mounts; play as two new races – the Blood Elves and the Draenei; take up the new profession of jewelcrafting; engage in exciting new forms of player-vs.-player combat; and much more. For detailed information on the expansion, visit www.worldofwarcraft.com/burningcrusade.