Borderlands: The Pre-Sequel trailer reminds you that this is Handsome Jack's story

Borderlands: The Pre-Sequel is debuting some interesting additions to the series, like the new moon setting and the oxygen system that comes from it. But let's not forget that, first and foremost, the Pre-Sequel is Handsome Jack's story and the self-aggrandizing scoundrel is sure to remind you of that in the game's latest trailer, which released earlier this week.

"Jack kind of, more or less, comes out of nowhere," writer Maurice Suckling told IGN. "You don’t really know what happened to put him in this place. One of the targets for the Pre-Sequel is to put him on this curve and see where it is that he's come from and why he is who he is... People know the jerk Jack, but they haven't seen where he's come from, so that just feels like a tremendously rich, fertile plain to dive into."

The trailer below will remind you of just what an egotistical scumbag Handsome Jack can be. His story will unfold when Borderlands: The Pre-Sequel hits PC, Xbox 360, and PlayStation 3 this fall.