OUYA, the Android-based gaming console, has set a consumer launch window for June 2013. The developer console has already been available since December, and the company has taken that feedback to make a few changes. The console will cost $100, and extra controllers will cost $50.
The Shop OUYA site (via Joystiq) links to various retail partners like Amazon and Best Buy, which are now taking pre-orders for the system. Company CEO Julie Uhrman told the Wall Street Journal that backers of the Kickstarter will get their consoles in March, and pre-orders will go out in April. June is considered the official launch, even though by that point two waves of consoles will have gone out.
"We don't need to beat Xbox or Sony or any console that enters the marketplace," Uhrman said. "We need to carve out our own niche." At the same time, when asked how she feels about the possibility of Apple releasing a controller for its Apple TV, she said, "We are okay with that. One of the promises of being open is you can use what we build for other things. But you can create accessories and peripherals for our device as well. At the end of the day, it makes our ecosystem richer."