Blizzard looking into free-to-play Starcraft
by Steve Watts, Sep 24, 2012 3:00pm PDTPC companies big and small are looking at free-to-play as a new way of generating revenue. Blizzard is no exception, and has reportedly been thinking about ways it could use the F2P model for StarCraft 2's multiplayer mode.
PC Games N reports that at an eSports panel, lead designer Dustin Browder said the company is "looking at free-to-play as an option for the multiplayer." Multiplayer remains one of the series' most popular features, especially for its ties to eSports competitions.
The problem, though, is that Blizzard hasn't figured out how to make any money off a free-to-play model, since the mode wasn't conceptualized that way. And more importantly, would a free-to-play Starcraft game even be fun? "We don't know how we would monetize it," Browder said. "While it might be good fun for me to play against someone with only half the units available to them, that's not going to be an enjoyable experience for them."
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StarCraft 2 lead designer Dustin Browder says the company is looking into the possibility of F2P for the multiplayer, but doesn't know how to monetize the idea.
StarCraft 2 lead designer Dustin Browder says the company is looking into the possibility of F2P for the multiplayer, but doesn't know how to monetize the idea. : Shacknews
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What happened to competitive games where everyone starts on even ground, and the way players feel "special" or "unique" is not through their character level/items/hats/skins, but through their deep gameplay experiences and their fast reactions, quick thinking and their playstyle.
Yes its great that more people are getting into gaming and the casual audience has huge monetary potential, but as a result, the average gaming IQ has dropped significantly, and most companies are now catering to the lowest common denominator. The problem is not that some companies are doing this, but almost every company is alienating their core/loyal audience for a more volatile one that couldn't give two shits and only care what most of the people on facebook/twitter are playing so they can proceed to +1 it from their ipads in a hipster "cool geek" cafe.
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