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Only 25% of gaming projects on Kickstarter reach funding goal

by Andrew Yoon, May 01, 2012 4:15pm PDT
Related Topics – Crowdfunding

Tim Schafer and Double Fine made headlines when their crowd-funded adventure game managed to receive $3.3 million of pledges. It is the second largest Kickstarter project ever, only eclipsed by Pebble--an e-paper watch that has generated $7 million in pledges.

Since then, many have attempted to capitalize on Kickstarter. While some projects, like Shadowrun Returns and Wasteland 2, have managed to earn over a million, a majority of listings on the service won't meet their demands.

According to data received by Kotaku, only 25% of video game projects reach their funding goals. Other projects offered on Kickstarter, such as design, comics, and technology are far more likely to reach their goals--with 45% of all projects securing funding.

The high rate of failure could be attributed to the high cost of developing games. The average funding for successful gaming projects is $26,910, according to data acquired by The New York Times. That is much more than movies ($8,236), music ($5,140), or comics ($8,382).

In spite of the attention the service has received, Kickstarter is no certain way of receiving funding for aspiring game creators. And with even more creators vying for crowdsourced funds, it's likely to become even more difficult for new projects to reach their goals.




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