EA Sports has released a FIFA Street demo on the Xbox Live Marketplace, and it will be coming later today with the PlayStation Store update. The demo includes a sample of the World Tour story mode, letting you unlock some of the skill moves and dribbling styles. Those unlocked skills will then transfer to the full game when it releases.
As a little perk for helping propagate the game with friends, you can also unlock a Freestyle Challenge tournament on the Shanghai Rooftop pitch. You just have to download your friends' created players for your own squad to gain access to it.
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